Lume

Lume trusted me to capture the voice of their female audience and convey Lume’s unique product features. My responsibilities for all of these videos included creative direction in conception, copywriting, and oversight of pre-production. I was the director on set, making decisions for all sets, acting choices, and lighting & cinematography. My responsibilities continued with oversight of editing and finalization of the video campaign.

Copywriter | Director

Copywriter | Director

Copywriter | Director

Copywriter | Director

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CRUNCHI